
Chief Well-Being Officer
Sub-SpecializationsÂ
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The real transformation begins when you focus your energy.
In the final two weeks of the CWO Certification, you’ll choose a specialization and start applying your leadership to where it matters most.
Explore the Specialization Paths
What Are These Specializations?
At the end of the CWO Certification, you’ll take part in two focused sessions where you’ll go deeper into one of four key areas:

Schools of Happiness
Bring wellbeing to the heart of education. Explore how to create learning environments where students, educators, and communities thrive — emotionally, socially, and academically.

Cities of Happiness
Transform the places we live into spaces of connection, purpose, and flourishing.
Learn how to integrate wellbeing into urban planning, public policy, and civic participation.

Enterprises of Happiness
Redesign the workplace for human-centered success.
Discover how to lead wellbeing strategies that elevate culture, performance, and meaning across organizations.

Hospitals of Happiness
Heal through happiness and compassion.
Understand how wellbeing practices can humanize healthcare, support medical teams, and improve patient experiences.

Wellbeing is not just something we practice alone — it’s something we build together. In our classrooms, in our organizations, in our communities. The true power of a Chief Wellbeing Officer lies in the ability to bring change where it matters most. These specialization tracks are your first step in turning purpose into action.
Be part of the global transformation led by the World Happiness Foundation.
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We don’t just believe in a better world — we are actively building it. With every project, every conversation, and every Catalyst, we’re planting the seeds of conscious leadership, collective wellbeing, and ecosystems of happiness. If you’re a visionary like us, you feel it too: the best is still ahead. This is your invitation to walk with purpose, to co-create beauty, and to bring your light into the spaces that need it most. Together, we will shape futures filled with consciousness, freedom, compassion, and exponential happiness — for all.

Catalysts of Action: Leading the Ecosystems of Happiness.
The Catalyst Certification is not only a personal journey — it’s also a preparation for leadership. We are training the next generation of facilitators, consultants, and project leaders who will guide the transformation of communities, schools, organizations, cities, hospitals, and more through our Ecosystems of Happiness programs.
These ecosystems are holistic models designed to activate collective wellbeing at every level — personal, relational, cultural, environmental, and systemic. They are grounded in science, guided by purpose, and brought to life through practical action.
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As a Catalyst, you will be prepared to lead initiatives within these ecosystems — whether facilitating change from within or guiding others on the path. You’ll gain the tools, language, and frameworks needed to support deep and lasting transformation across diverse environments.
Learn more about the Ecosystems of Happiness here.
Catalyst Paths

Lead Local Projects with Global Backing
Launch wellbeing initiatives in your country and chosen ecosystem with the support, guidance, and endorsement of the World Happiness Foundation.
Bring transformation where it matters most — with a trusted global community behind you.

Join Projects Around the World
As our movement expands, so does the impact. Certified Catalysts are invited to join live projects globally.
See what’s unfolding and take part in the wellbeing revolution — near or far.
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Teach, Host & Inspire
Become a faculty member of the World Happiness Academy or lead experiences as a host in our global Festivals of Happiness.
Whether you're called to teach, facilitate, or hold space for transformation, you'll have the platform and community to inspire change at scale.

Join Our Global Network of Coaches and TherapistsÂ
Share your practice globally through a mission-led platform that enhances your visibility, reach, and influence.
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We consider Catalysts as our Partners in fostering a world with more consciousness, freedom and Happiness.
At the World Happiness Foundation, partnership is not just a collaboration, it’s a shared commitment to reimagining the world.
It means walking side by side with people and organizations who believe that happiness, wellbeing, and human flourishing are not trends or luxuries, but universal rights. We believe in win-win relationships where everyone grows, contributes, and thrives.
A partner and Catalyst is someone who brings their passion, wisdom, and unique gifts into a collective movement—one that honors both personal purpose and global impact.
Together, we build spaces where happiness is a shared reality. In partnership, we become more than the sum of our parts.
Core Qualities We Look For.
Who Can Become a Catalyst?

Purpose-driven
Committed to individual and collective wellbeing

Commitment to collaboration and impact
Excited to co-create and share knowledge and resources.

Visionary
Able to see beyond their own brand into global transformation.

 Active & Engaged
Willing to participate in movement activities and show up for the mission

Values Aligned
Aligned to our mission, vision and values.

 Inclusive & Respectful
Embracing diversity and creating safe spaces
PROGRAM OVERVIEW
A transformational training for purpose-driven leaders ready to create systemic wellbeing across education, business, health, governance, and culture. Through 30 hours of live sessions + a rich digital platform where you will find the tools, frameworks, and global support to lead with impact and authenticity. This program empowers you not only to live your purpose — but to make it a force for collective transformation.
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General Content
A foundational journey, essential for all Catalysts, regardless of their chosen ecosystem.
Specific Content
Focused training based on your purpose and passion, where you dive deep into the ecosystem of your choice.
Awakening the Vision
Enterprises of Happiness
Soul·Full Impact
Schools of Happiness
The Alchemy of Leadership
Cities of Happiness
Moving into action
Hospitals of Happiness
 Project + Mentorship
As part of the Catalyst Certification, each participant will complete a real-world application project guided by expert mentorship. This is where theory meets transformation: Catalysts can either bring their own initiative aligned with wellbeing and systemic impact, or be assigned a live case study within one of our partner ecosystems — such as schools, cities, enterprises, or healthcare organizations. With the support of a mentor, they will design, implement, or evaluate a wellbeing initiative, applying the tools, frameworks, and methodologies learned throughout the program. This project will serve as the final evaluation for certification, ensuring each Catalyst graduates with not just knowledge, but embodied experience and impact in action.
Program Schedule
Live Sessions · 5 hours each · With space to rest, reflect, and recharge
To accommodate our beautiful global community — from LA to Argentina — sessions are scheduled with rotating times so no one has to wake up at dawn or stay up past midnight for every session. We’re committed to balancing comfort and connection across time zones.
 General ContentÂ
(All Catalysts)
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Session 1: Saturday, July 26 | 8:00 am ET
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Session 2: Sunday, July 27 | 10:00 am ET
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Session 3: Saturday, August 9 | 9:00 am ET
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Specific Ecosystem Sessions
(Choose your track: Schools, Enterprises, Cities, or Hospitals)
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Session 4:Â Sunday, August 10
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Session 5: Sunday, August 23
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Session 6: Saturday, August 24
Times tbd depending on your track.Â
WHY BECOME A CONSCIOUS CATALYST?
- Join Global Community:Â Join a global network of like-minded individuals, a community of peers & global support.
- Contribute to a Higher Cause: You’re not just growing your practice—you’re co-creating a global ecosystem where happiness, peace, and connection are accessible to all.
- Lead with Purpose: Get certified to facilitate happiness-driven programs across diverse ecosystems and real-world contexts.
- Work with Impact: Step into a new paradigm of work — grounded in authenticity, abundance, and social transformation.
- Consult, Teach & Partner: Unlock opportunities to collaborate, teach, consult, and co-create wellbeing initiatives on a global scale.

JOIN A MOVEMENT OF EXPONENTIAL HAPPINESS
“When you become a Catalyst, you become part of the Foundation’s vision to reach 10 billion free, conscious, and happy people by 2050.”
We don’t believe in competition. We believe in collaboration, generosity, and aligned growth.
Certification Cost:
 $2,500 USD Â
The full value of the Catalyst Certification is $2,500 USD. However, as we launch this program for the first time — and because this is an invitation-only experience — we are offering it at a special introductory rate of $1,500 USD.
In the spirit of generosity and abundance, and recognizing that each person’s circumstances are unique, we’ve created a sliding scale from $850 to $1,500 USD. You are invited to contribute what feels generous, fair, and sustainable for you — knowing that your choice not only supports your own journey, but also helps us expand our reach to more people and communities around the world.
Your presence and commitment matter most — and we trust you to choose what is right for you..
Catalysts Certification
$850-1500
Sliding Scale
- 30 hours live sessions
- Full self-paced content platform with practical tools and exercises
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Ecosystem Tracks:
Choose your impact zone: Education (Schools & Universities), Enterprises & Startups, Cities & Governments, Health Systems & Hospitals, and Festivals.
Certification Enables You To: -
Work as a WHF Consultant in Ecosystems of Happiness.
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Teach WHF-certified programs.
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Co-create and partner in Festivals of Happiness.